This is how we helped our client 'Gafas' to determine its brand identity...!
Gafas is a French emerging eyewear brand, founded in 2011, selling stylish sunglasses in High End streets in Paris, competing against top...
What can we learn from an intensive Advertising Week Europe?
After attending the Advertising Week Europe for four days, which contained great debates, inspirations and insight into possibilities and...
People trust people not brands
Storytelling is a buzzword this year at the Advertising Week Europe. Video consumption on Facebook increased with 150% over the last year...
#Great minds think unalike
The corridor is narrow and the light is soft while I open the door to enter the Lyric Theatre, where the “Thriller” musical normally...
Why Adidas did not pick up the "Break Free" ad
We as humans like to see content which is emotionally driven. In December last year, the German Director and Filmacademy...
Volvo as a storytelling brand
Volvo created great sales in 2016 and reach a new record of car sold in Sweden. However, “for the first time, since the 1960’s, Volvo is...
100 years of advertising
The road is narrow but by walking through the small door, and entering The Old Truman Brewery, we are entering a different world: a...
Branding within different countries
Learn more about branding within different countries with examples from Denmark, The Netherlands, Mexico, Spain and Swaziland.
Introducing our team at Steel&Feather!
Steel&feather is a group of young professionals from different backgrounds and cultures working creatively together. Our experience vari
